⚪ 30+ Years Experience • ⚪ Access to 170+ Lenders • ⚪ No Obligation
Specialist Buy to Let Lenders
Expert ICR Assessment
Personal Mortgage Advice
EXCELLENT Based on 52 reviews Posted on Google Samantha DaviesTrustindex verifies that the original source of the review is Google. We honestly couldn’t recommend Lyndsey highly enough. From the very beginning, he has been incredibly professional, knowledgeable and supportive throughout what can be a very stressful process. As first-time buyers, we had lots of questions and uncertainties, but Lyndsey took the time to explain everything clearly and kept us informed every step of the way. Nothing ever felt like too much trouble, and he was always quick to respond to emails and calls, giving us complete confidence that we were in safe hands.Posted on Google Sam BannonTrustindex verifies that the original source of the review is Google. We have had an excellent experience with Lyndsey Rowe at West Wales Money. From the very beginning, Lyndsey has been clear, professional, responsive and extremely reassuring throughout what can otherwise be quite a stressful process. His advice has been invaluable, and he has made everything feel straightforward and seamless from our side. He has guided us carefully through the mortgage application process, kept us informed at each stage, and helped us secure our mortgage offer with confidence. We are very grateful for all of Lyndsey’s help so far and would be very happy to recommend him to anyone looking for knowledgeable, trustworthy and supportive mortgage advice.Posted on Google Liam DixTrustindex verifies that the original source of the review is Google. I cannot recommend Lyndsey and his team at West Wales Money enough. Myself and my partner are both first time buyers and we did not understand the process fully. He made the process clear with constant communication and updated us regular through every step of the process. We will definitely be using him again when we are due for our renewal.Posted on Google Sally EdwardsTrustindex verifies that the original source of the review is Google. Lyndsey and his team are fantastic. They’ve made the whole process of buying a house so much easier. Communication is always quick, professional and friendly. My partner and I have felt supported throughout the whole process. We can’t recommend Lyndsey and his team enough, we’re so grateful to them!Posted on Google billkelly888Trustindex verifies that the original source of the review is Google. Outstanding service from Lyndsey from start to finish. Very patient with all our questions and kept us informed of progress promptly. Would highly recommend Lyndsey and will most certainly use him again!Posted on Google Mark JonesTrustindex verifies that the original source of the review is Google. Lyndsey has been exceptional. Having a complicated case, Lyndsey was able to secure a mortgage for me. He kept me up to date throughout the whole process and has been extremely prompt with correspondence. Couldn't fault him at all. I highly recommend his services for anyone seeking a mortgage, especially those with extraordinary circumstances. Thank you very much.Posted on Google Marc EvansTrustindex verifies that the original source of the review is Google. Lyndsey (West Wales Money) helped me get a tricky mortgage deal through and was fast and efficient. He kept me updated step by step and I'd highly recommend using him. I certainly will for my next purchase.Posted on Google Penny MatthewsTrustindex verifies that the original source of the review is Google. My mortgage needs were complex, but Lyndsey took the time to go through everything with care and professionalism. He explained my options clearly, guided me through each stage, and helped me secure the right mortgage. He always made himself available whenever I needed support. I’m extremely grateful for his help and would highly recommend West Wales Money.Posted on Google Dale ThomasTrustindex verifies that the original source of the review is Google. Recently used West Wales Money to source a BTL Mortgage and the service was amazing, very professional, lots of communication and completed in record time, Will definitely use again 👍🏻Posted on Google IanTrustindex verifies that the original source of the review is Google. We simply wouldn't have been able to buy the house that we wanted without the solid, unbiased advice, provided to me by West Wales Money. Thoroughly recommended 👍
Most landlords are declined due to structure — not their income
❌ “Your rental income isn’t enough”
❌ “You don’t meet the stress test”
❌ “You’ll need a much larger deposit”
⚠️ Higher interest rates than expected
⚠️ Borrowing reduced — often across your entire portfolio
⚠️ Applications declined or restricted
📊 Stress testing at 7%+ (even on fixed rates)
📊 ICR requirements up to 145%–175%
📊 Lower loan-to-values and tighter criteria
❌ £50,000+ less borrowing than you should be getting
❌ Deals falling through at the last minute
❌ Portfolio growth completely stalled
❌ Being declined when approval was possible
👉 Not all lenders use the same ICR rules
👉 Some accept lower stress rates
👉 Some work with complex income and SPV structures
👉 It’s not just your deal — it’s how lenders calculate risk
⚠️ Stress rates can be as high as 7%+ (even on fixed deals)
⚠️ ICR requirements can reach 145%–175%
⚠️ Rental income needs to be far higher than expected
❌ You’re offered less than you expected
❌ You’re asked for larger deposits
❌ You’re blocked from growing your portfolio
👉 Not all lenders use the same calculations
👉 Some allow significantly more borrowing
👉 The right structure can unlock your next deal
👉 Not all lenders assess ICR the same way
👉 Using the wrong one can reduce your borrowing significantly
👉 The cheapest rate doesn’t always mean the best deal
👉 Poor structuring can limit your future borrowing
⚠️ Missed investment opportunities
⚠️ Lower portfolio growth
⚠️ Wasted time with failed applications
Mortgage & Protection Adviser
CeMAP & CeRER Qualified
30+ Years’ Experience
Hi, I’m Lyndsey
I specialise in helping landlords overcome strict ICR rules and secure borrowing where others are declined
✔ 30+ years helping landlords secure complex mortgage approvals
✔ Access to lenders with flexible ICR and stress testing
✔ Structured advice — not just product sourcing
✔ Personal, one-to-one service — no call centres
✔ Solutions for SPVs, portfolio landlords and complex income
My mission
My mission is simple: to help you secure more borrowing power without unnecessary restrictions — while keeping your long-term strategy intact.
✔️ UK-wide service ✔️ Speak directly to me ✔️ No obligation
A SIMPLE, STRUCTURED APPROACH TO INCREASING YOUR BORROWING POWER
I assess your current position and identify what’s limiting your borrowing
I assess lenders with more flexible ICR and stress testing
I position your application to maximise borrowing and approval
I manage the process through to offer and completion
Most landlords are surprised how much more they can borrow once their deal is structured correctly
👩💼 Client Profile:
A property investor with a mix of self-employed income and rental income.
⚠️ The Challenge:
The client struggled with a low ICR due to fluctuating rental income and a complex income structure.
🔍 My Solution:
I worked closely with the client’s accountant and found a lender that offered a flexible ICR calculation, allowing them to borrow more.
✅ Outcome:
✔ Secured a loan at 3.5%
✔ Increased borrowing by £350,000
✔ Improved cash flow with lower monthly repayments
💬 Client Testimonial:
“As a portfolio landlord, I wasn’t sure if I could borrow enough to secure the buy-to-let property I had in mind. Thanks to Lyndsey’s expertise and access to specialist lenders, I was able to secure the higher borrowing I needed. I now own a solid investment property and have a clear strategy moving forward.”
Most landlords are surprised how much more they can borrow when their deal is structured correctly.
Speak directly for clear, no-pressure advice
Send your details and I’ll get back to you
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Eligibility for a mortgage is subject to status, credit checks, and affordability assessments in accordance with FCA regulations.
West Wales Money Ltd is registered with the Data Protection Act 2018 registration No ZA579253 and is authorised and regulated by the Financial Conduct Authority under Firm Reference No: 1005183 as an Appointed Representative of TMG Direct Limited which is authorised and regulated by the Financial Conduct Authority under Firm Reference No: 786245 and registered with the Data Protection Act 1998 registration No: ZA178200.
Think carefully before securing debts against your home. Your home may be repossessed if you do not keep up repayments on a mortgage or any other debt secured on it. The guidance and/or advice contained within this website is subject to the UK regulatory regime and is therefore targeted at consumers based in the UK.